Cristin-resultat-ID: 1587579
Sist endret: 7. februar 2020, 10:45
NVI-rapporteringsår: 2018
Resultat
Vitenskapelig artikkel
2018

Analyzing the deeper motivations for nature-based tourism facility demand: A hybrid choice model of preferences for a reindeer visitor center

Bidragsytere:
  • Kreg Anders Lindberg
  • Knut Veisten og
  • Askill Harkjerr Halse

Tidsskrift

Scandinavian Journal of Hospitality and Tourism
ISSN 1502-2250
e-ISSN 1502-2269
NVI-nivå 1

Om resultatet

Vitenskapelig artikkel
Publiseringsår: 2018
Publisert online: 2018
Trykket: 2019
Volum: 19
Hefte: 2
Sider: 157 - 174
Open Access

Importkilder

Scopus-ID: 2-s2.0-85047912499

Beskrivelse Beskrivelse

Tittel

Analyzing the deeper motivations for nature-based tourism facility demand: A hybrid choice model of preferences for a reindeer visitor center

Sammendrag

Wildlife interpretive centers may increase the attractiveness of natural areas for visitors, provide local employment and income, and channel visitors to reduce wildlife disturbance. However, interpretive center success depends on understanding visitor preferences. This is facilitated by integrated analysis of individual characteristics, such as attitudes and demographic factors, and situational characteristics, such as interpretive center features. The current study integrates these characteristics via a hybrid choice model estimated with multi-level structural equation modeling in the context of prospective visits to a wild reindeer center in Norway. Results indicate that interpretive preferences vary, with foreigners prioritizing guided options more highly than do Norwegians. Neither sample prioritized technologically-intense media options. Both samples prioritized avoiding negative effects on wildlife habitat, with foreigners prioritizing it more highly. Connectedness to nature predicted preferences for visiting the interpretive center over not visiting. Consistent with the value-attitude hierarchy, intrinsic values predicted these preferences only indirectly, via connectedness. Comparison of the hybrid choice model with a basic multinomial logit model highlights the benefits of including latent variables to understand the “deeper structure” of preferences.

Bidragsytere

Kreg Anders Lindberg

  • Tilknyttet:
    Forfatter
    ved Oregon State University
Aktiv cristin-person

Knut Veisten

  • Tilknyttet:
    Forfatter
    ved Regional utvikling og reiseliv ved Transportøkonomisk institutt
Aktiv cristin-person

Askill Harkjerr Halse

  • Tilknyttet:
    Forfatter
    ved Samfunnsøkonomiske analyser ved Transportøkonomisk institutt
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