Events im Sport - Marketing, Management, Finanzierung -. Beitrãge des 3. Deutschen Sportõkonomie-Kongresses. Herausgeber: H.-D. Horch / J. Heydel / A. Sierau

This paper has tried to nuance the claim that major sporting events automatically bring in substantial revenues to thehost region. Even though such events often generate substantial incomes, it is important to bear in mind that external actors from outside the host region absorb a large proportion of these income.